Revolutionizing the Experience Marketplace: The dual impact of Generative AI on Suppliers and Consumers

My Journey Into Tech Leadership: An Interview with Anna Smolina

How Sequential Testing Accelerates Our Experimentation Velocity

The Evolution of Marketing Analytics And How To Measure Marketing Impact - Part 1

Experimenting with Multidimensional Bayesian Statistics

Running and Scaling a Synthetic AB Testing Platform for Marketing

Deploying and Pressure Testing a Markov Chains Model

Understanding Data-Driven Attribution Models

How We Scaled Up A/B Testing at GetYourGuide

Exploring Demand Forecasting